Klaviyo is a marketing platform built specifically for ecommerce. It provides merchants the ability to create deeply personalized shopping experiences based on their customers’ real-time behaviors and preferences. With Klaviyo, merchants can drive more growth through email, social ads and more.
Infinite Options is a Shopify application that allows merchants to easily collect any type of information from customers at the time of purchase. With Infinite Options, products can be endlessly customized using text fields, dropdown menus, color and image swatches, calendars, numeric inputs, checkboxes, radio buttons and more.
PatchPanel is a Canadian company devoted to making custom patches. While primarily focused on service workers such as military and police, their patches work with a variety of fabrics and reflective surfaces. PatchPanel’s business is growing rapidly; more than 50% month over month. As a result, the PatchPanel team found themselves with demand that was quickly outgrowing their capacity.
It goes without saying that Black Friday and Cyber Monday is a great weekend for eCommerce stores. But BFCM comes with its own set of problems like high bounce rates and higher abandoned carts.
When you first start your Shopify store, your very earliest operational days are spent focused on getting that first sale, and then the second and so on. It can be a bit of time before a store owner can finally start backing out of the weeds and start looking at the bigger picture of exactly how well their store is performing.