Here at ShopPad we like to bring on outside experts to speak to the issues that modern retailers face on which we’re not as well-versed. This week we have a guest post from Andrea Sager, an IP attorney who serves small eCommerce businesses.
Dropbox is a collaboration hub for teams working on all sorts of files from Google Docs and Microsoft Office to Trello boards and Powerpoint. Dropbox offers cloud storage with a secure, distributed infrastructure so files and data are safe. It can also manage much of your individual and team work with its intelligent project management features.
Google Drive is a secure storage hub for companies to easily store shared files from across the Google suite, such as Google Sheets or Google Slides. Companies can create and collaborate within Drive from anywhere in the world.
Shopify Flow is an application exclusively available to Shopify Plus customers. Flow’s visual workflow builder makes it easy to create workflows with just a few clicks. Shopify merchants can use Flow to build workflows within their online store and 3rd-party services available from Shopify’s App Store.
Google Sheets is a collaborative, cloud-based spreadsheet tool. It allows you to keep your spreadsheets all in one place, while team members work on them from anywhere in the world. Sheets makes it easy for companies to organize and analyze their data.
Facebook is one of the oldest social media networks online today. Its massive network stretches across 2.27B monthly users. And Facebook’s reach extends beyond that. The company has an audience partner network for their ads, giving advertisers the choice to advertise not just on Facebook, but across the web. Facebook is also one of the best acquisition channels for Shopify stores as it provides an average conversion rate of 2.49%.
Mailchimp is an all-in-one marketing platform for small businesses. They offer the marketing tools a small business needs to drive growth from blast email sending to ad automation. With Mailchimp, merchants can communicate with their customers in a highly personalized way.
The Fine Arts Museums of San Francisco (FAMSF), comprised of the de Young and Legion of Honor, are two incredible, world-renowned art museums in San Francisco. As part of their mission, FAMSF operates shops with a distinguished selection of books, posters, prints, and home decor items for purchase both on and offline.
Google Analytics tracks and reports website traffic, giving companies insight into the behaviors their visitors exhibit. Google Analytics tracks information like site traffic, site visit length, and bounce rate. This data can be further broken down by factors such as a traffic source or campaign.
ReCharge is a Shopify app that enables Shopify and Shopify Plus stores to sell products on a recurring basis. With ReCharge’s turnkey solution, merchants get everything they need to launch and scale an online subscription business.