Here at ShopPad we like to bring on outside experts to speak to the issues that modern retailers face on which we’re not as well-versed. This week we have a guest post from Andrea Sager, an IP attorney who serves small eCommerce businesses.
Dropbox is a collaboration hub for teams working on all sorts of files from Google Docs and Microsoft Office to Trello boards and Powerpoint. Dropbox offers cloud storage with a secure, distributed infrastructure so files and data are safe. It can also manage much of your individual and team work with its intelligent project management features.
Shopify Flow is an application exclusively available to Shopify Plus customers. Flow’s visual workflow builder makes it easy to create workflows with just a few clicks. Shopify merchants can use Flow to build workflows within their online store and 3rd-party services available from Shopify’s App Store.
Facebook is one of the oldest social media networks online today. Its massive network stretches across 2.27B monthly users. And Facebook’s reach extends beyond that. The company has an audience partner network for their ads, giving advertisers the choice to advertise not just on Facebook, but across the web. Facebook is also one of the best acquisition channels for Shopify stores as it provides an average conversion rate of 2.49%.
The Fine Arts Museums of San Francisco (FAMSF), comprised of the de Young and Legion of Honor, are two incredible, world-renowned art museums in San Francisco. As part of their mission, FAMSF operates shops with a distinguished selection of books, posters, prints, and home decor items for purchase both on and offline.
Google Analytics tracks and reports website traffic, giving companies insight into the behaviors their visitors exhibit. Google Analytics tracks information like site traffic, site visit length, and bounce rate. This data can be further broken down by factors such as a traffic source or campaign.