Shopify Flow + Google Analytics
made easy.

Make integrations that help your business operate in more competitive ways.

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google analytics logo icon Do this with Google Analytics...
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Shopify Flow Icon google analytics logo icon Shopify Flow to Google Analytics integration

How does Google Analytics work with Shopify Flow?

With Shopify Flow and Google Analytics connected, you can get more accomplished so your business can thrive.

  • Understand Customer Behavior

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    With Google Analytics, you can track your customers' journey through your Shopify store. These insights can help you pinpoint areas for improvement, optimize the user experience, and ultimately convert more visitors into buyers.

  • Measure Marketing Campaigns

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    Google Analytics enables you to track the success of each marketing campaign directly, whether it's PPC advertising, email marketing, or social media promotion. By understanding what's working (and what isn't), you can allocate your budget more wisely and get a higher return on your investment.

  • Identify Top Products

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    Discover which products and categories are resonating most with your audience. Google Analytics provides detailed data on product views, add-to-cart actions, and conversion rates. This guides you in making informed decisions about inventory, pricing, and marketing focus.

  • Enhance Mobile Experience

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    Today's customers are increasingly shopping from mobile devices. Google Analytics helps you understand how they interact with your site and identify any potential issues. You're not just keeping up with trends; you're meeting your customers where they are.

  • Set and Track Goals

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    Goals are essential for growth, and Google Analytics lets you set specific, measurable objectives tied to sales, lead generation, or other key performance indicators. Track your progress in real-time and get actionable insights on how to reach or exceed those goals.

How to connect Shopify Flow to Google Analytics

Time needed: 3 minutes.

Connecting Shopify Flow to Google Analytics has never been easier. With MESA, making complex integrations between Shopify Flow and Google Analytics only takes a few minutes.

  1. Included
    First, create a new workflow in MESA.

    Workflows are simply the steps of an automation that runs automatically.

  2. Included
    Next, pick one of the apps as a trigger step.

    This is what kicks off your automation to run automatically.

  3. Included
    Then, choose an action step from another app.

    This is the "ah-ha" moment you've been waiting for...

  4. Included
    Lastly, personalize the data being sent from one app to another.

    Use the various fields to personalize your workflow.

  5. Included
    Finished!

    Just turn on this Shopify Flow to Google Analytics workflow and MESA will start doing this work for you.

Supported Shopify Flow & Google Analytics workflow steps:

Then, make your workflow do this...

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    Trigger a Flow Workflow
    Send an event action to a workflow in Shopify Flow
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    Add Payment Info
    Create an event when an user has submitted their payment information.
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    Add Shipping Info
    Create an event when an user has submitted their shipping information.
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    Add To Cart
    Create an event when an item is added to a cart for purchase.
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    Add To Wishlist
    Create an event when an item is added to a wishlist.
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    Begin Checkout
    Create an event when an user has begun a checkout.
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    Earn Virtual Currency
    Create an event that measures the awarding of virtual currency.
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    Generate Lead
    Create an event when a lead has been generated.
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    Join Group
    Create an event when an user joins a group such as a guild, team, or family.
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    Level Up
    Create an event when a player has leveled up.
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    Login
    Create an event when an user has logged in.
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    Post Score
    Create an event when an user posts a score.
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    Purchase
    Create an event when one or more items is purchased by an user.
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    Refund
    Create an event when a refund is issued.
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    Remove from Cart
    Create an event when an item is removed from a cart.
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    Search
    Create an event to contextualize search operations.
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    Select Content
    Create an event when an user has selected some content of a certain type.
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    Select Item
    Create an event when an item is selected from a list.
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    Select Promotion
    Create an event when a promotion is selected from a list.
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    Share
    Create an event when an user has shared content.
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    Sign Up
    Create an event when an user has signed up for an account.
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    Spend Virtual Currency
    Create an event that measures the sale of virtual goods in your app.
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    Tutorial Begin
    Create an event that signifies the start of the on-boarding process.
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    Tutorial Complete
    Create an event that signifies an user's completion of your on-boarding process.
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    Unlock Achievement
    Create an event when an user has unlocked an achievement.
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    View Cart
    Create an event when an user viewed their cart.
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    View Item
    Create an event when some content was shown to an user.
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    View Item List
    Create an event when an user has been presented with a list of items of a certain category.
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    View Promotion
    Create an event that signifies an promotion was viewed from a list.
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    View Search Results
    Create an event when an user has been presented with the results of a search.

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