How FAMSF Increased Membership Sales 22% in 3 Months with MESA

The Fine Arts Museums of San Francisco (FAMSF), comprised of the de Young and Legion of Honor, are two incredible, world-renowned art museums in San Francisco. As part of their mission, FAMSF operates shops with a distinguished selection of books, posters, prints, and home decor items for purchase both on and offline.

Problem

FAMSF needed to integrate their Shopify storefront with the separate product, order, and membership databases so their members could purchase exclusive items and use their discount when shopping online.

Bradley Platz, Assistant Director of eCommerce, Retail Operations Department, turned to FAMSF’s Merchant Success Manager at Shopify Plus to get a recommendation for a tool that could run a custom integration between the two systems. Their representative recommended MESA right away and Platz reached out immediately.

“Our goal was to serve our members and customers, and in order to serve them well, we had to know who they were. We looked at a lot of options for how to achieve that goal.”
– Bradley Platz, Assistant Director of eCommerce, Retail Operations Department

Solution

MESA’s customer success team help connect FAMSF’s membership database and Shopify Plus store. Due to its flexible nature, all systems were able to be integrated quickly and reliably.

Results using MESA

The integration has been running seamlessly with excellent results. Within three months of launching the integration on MESA, membership sales have increased 22% and FAMSF’s online store now drives an average of $10,000/month in membership renewals!

“MESA helped us set up our integration in a smart way that didn’t diminish any of the features within Shopify or potentially restrict us from utilizing new features that came out down the road.”
– Bradley Plat, Assistant Director of eCommerce, Retail Operations Department

FAMSF found success in building workflow automation to grow their membership and increase sales. Get started with one of our 100% customizable workflows now – it’s free forever!

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