Send a Email When a Specific Product is Purchased on Shopify
Enhance customer engagement by sending personalized emails when a specific product is purchased. This MESA workflow template triggers an email to customers if their order includes a designated product, allowing you to provide tailored content, tips, or recommendations related to their purchase. Build stronger customer relationships and add value with targeted communication for select products.
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How it works
4 steps to send targeted emails when customers purchase specific products
Order Created
Order Created
Loop: Number of matches
Loop: Number of matches
Filter
Filter
Send Email
Send Email
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Frequently asked questions
Will this send multiple emails if someone buys multiple units of the same product?
No, the workflow sends one email per order regardless of quantity. The loop counts matching products but the email step only triggers once when the count is 1 or higher.
Can I track multiple different products with one workflow?
Not with this template as-is. You'd need to duplicate this workflow for each product you want to track, or modify the loop step to check for multiple product names using "OR" conditions.
What happens if I change my product name in Shopify after setting up this workflow?
The workflow will stop working because it looks for an exact match. You'll need to update the product name in the loop step to match your new Shopify product title exactly.
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