How it works
Follow these 4 simple steps to send targeted emails when customers purchase specific products
Order Created
Order Created
Loop: Number of matches
Loop: Number of matches
Filter
Filter
Send Email
Send Email
Make it your own
Customize this workflow even further:
Set custom delays
Schedule the email to send 24 hours after purchase instead of immediately, giving you time to prepare the order or send care instructions after delivery.
Chain multiple actions
Add steps to tag the customer in Shopify, update inventory notes, and send a Slack notification to your team when someone buys your premium products.
Store data in tables
Save details about customers who buy specific products into a MESA table for future marketing campaigns or product development insights.
Deploy AI agents for smart decisions
Let AI agents analyze the customer's purchase history and order value to choose between sending basic product info or premium customer perks.
Frequently asked questions
Will this send multiple emails if someone buys multiple units of the same product?
No, the workflow sends one email per order regardless of quantity. The loop counts matching products but the email step only triggers once when the count is 1 or higher.
Can I track multiple different products with one workflow?
Not with this template as-is. You'd need to duplicate this workflow for each product you want to track, or modify the loop step to check for multiple product names using "OR" conditions.
What happens if I change my product name in Shopify after setting up this workflow?
The workflow will stop working because it looks for an exact match. You'll need to update the product name in the loop step to match your new Shopify product title exactly.
What is a template?
Templates are pre-made workflows by our team of experts. Instead of building a workflow from scratch, these have all the steps needed to complete the task.
Can I personalize a template?
Yes! Every step can be customized to meet your exact requirements. Additionally, you can even add more steps and make it more sophisticated.
Are templates free?
Yes! Our entire library containing hundreds of templates are free to use and customize to your exact needs.
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