Send Tracktor Fulfillment Status Updates to Segment

This step automatically monitors your Tracktor integration and fires whenever a fulfillment status changes - whether it's shipped, out for delivery, delivered, or encounters an exception. The trigger captures essential fulfillment data including the tracking number, carrier information, order details, and timestamp of the status update. No configuration is required as MESA connects directly to your existing Tracktor setup. This data gets passed to subsequent steps to enrich the analytics event with customer and order information.

The workflow automatically retrieves the full Shopify order record associated with the fulfillment update, pulling customer information, billing and shipping addresses, email, phone number, and order processing timestamp. This step runs without any configuration needed, using the order ID captured from the Tracktor fulfillment data. The retrieved order data gets combined with the fulfillment information to create a comprehensive analytics event. This ensures your Segment tracking includes both shipping logistics and customer context for deeper insights.

You'll need to connect your Segment account and configure the tracking event structure. The workflow automatically maps fulfillment details like tracking numbers, carrier information, and status timestamps alongside customer data including email, name, phone, and addresses. The event gets tagged with "Fulfillment Status Update" as the event name and includes both properties (shipping-specific data) and traits (customer profile data) for comprehensive tracking. Configure your Segment Write Key in the connection settings to enable data flow to your analytics workspace.