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Update Shopify Customer Metafield with Yotpo Loyalty Points

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Centralize loyalty data within Shopify to enable real-time personalization, improved segmentation, and easier access for teams, apps, and analytics. This template is triggered when a customer’s points change in Yotpo Loyalty. It then locates the corresponding customer in Shopify and updates a metafield with their current point balance, ensuring loyalty data remains accurate and accessible. Note, point balances are stored in an unstructured metafield within Shopify.

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