How it works
Follow these 2 simple steps to start syncing Blog Studio articles across your Shopify stores
Article Created
Article Created
Create Blog Article on Another Store
Create Blog Article on Another Store
Make it your own
Customize this workflow even further:
Sync to multiple stores simultaneously
Duplicate the "Create Blog Article on Another Store" step multiple times, configuring each copy to send to different regional stores, ensuring all your markets receive content at the same time.
Customize content for regional differences
Add a transform step between trigger and creation that modifies specific content elements (like currency symbols, regional terminology, or localized links) before creating the article on each store.
Add delay for staged rollouts
Insert a delay step before article creation to publish content on your secondary stores hours or days after the primary store, allowing you to test performance and make adjustments before wider distribution.
Send Slack notifications when articles sync
Add a Slack message step after the article is created to notify your regional teams that new content is live on their stores, including the article title and a direct link to review it.
Frequently asked questions
Can I sync articles to more than one secondary store?
Yes, simply duplicate the "Create Blog Article on Another Store" step for each additional store you want to sync to. Each step can be configured to send to a different connected Shopify store, allowing you to maintain consistent content across unlimited stores.
What happens if an article with the same handle already exists on the secondary store?
The workflow will attempt to create a new article with the same handle. If Blog Studio prevents duplicate handles, the workflow may fail. Consider adding logic to check for existing articles first, or use unique handles that include store identifiers.
Does this sync article updates or only new articles?
This workflow only syncs when new articles are created. If you edit an article on your primary store after it's published, those changes won't automatically sync to secondary stores. You would need another workflow to use an "Article Updated" trigger to handle ongoing content synchronization.
What is a template?
MESA templates are fully pre-configured workflows built and vetted by Shopify Experts. Unlike competitor templates that provide basic scaffolds requiring extensive setup, MESA templates come with all data variables properly mapped, required fields configured, and steps ready to activate. You can turn them on immediately and start automating.
Can I customize a template?
Absolutely! While our templates work out-of-the-box, every step can be personalized to match your exact business requirements. Add conditional logic, integrate additional apps, or build more sophisticated workflows. MESA's templates provide a solid foundation that you can expand as needed.
Are templates free?
Yes! Our entire library of expert-built, production-ready templates is free to use. Unlike platforms that charge for premium templates or provide only basic scaffolds, MESA gives you access to hundreds of fully-configured, vetted workflows at no additional cost.
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