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Capture New Help Scout Ticket Activity in Mixpanel Events

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Log Help Scout ticket activity as events in Mixpanel to help product, marketing, and customer success teams analyze user behavior. This workflow triggers when a ticket opens, sending a custom event to Mixpanel with details like email, subject, and status. Use the companion workflow to track ticket closures, segment users, and analyze conversion and churn patterns. Measure resolution time's impact on retention and improve customer insights.

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