{"id":14724,"date":"2025-08-06T13:00:00","date_gmt":"2025-08-06T13:00:00","guid":{"rendered":"https:\/\/www.getmesa.com/blog\/?p=14724"},"modified":"2025-09-23T21:49:57","modified_gmt":"2025-09-23T21:49:57","slug":"field-notes-vol-7-2025","status":"publish","type":"post","link":"https:\/\/www.getmesa.com/blog\/field-notes-vol-7-2025\/","title":{"rendered":"Field Notes Vol. 7-2025"},"content":{"rendered":"\n<p>\ud83d\udccc \ud83c\udf87 July was all about making automation smoother, smarter, and more powerful. From our brand-new Mixpanel integration and UI upgrades that simplify setup, to fresh templates designed to fit common use cases\u2014we\u2019re giving you more ways to move faster with less effort. Plus, a LoFi playlist to keep your summer work sessions on vibe.<\/p>\n\n\n\n<p>Let\u2019s dive in.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_83 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents:<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.getmesa.com/blog\/field-notes-vol-7-2025\/#%F0%9F%8E%AF-New-app-Mixpanel\" >\ud83c\udfaf New app: Mixpanel<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.getmesa.com/blog\/field-notes-vol-7-2025\/#%F0%9F%9B%A0%EF%B8%8F-Platform-improvements\" >\ud83d\udee0\ufe0f Platform improvements<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.getmesa.com/blog\/field-notes-vol-7-2025\/#%E2%9A%A1-3-new-Mantle-templates\" >\u26a1 3 new Mantle templates<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.getmesa.com/blog\/field-notes-vol-7-2025\/#%E2%9A%A1-3-new-Schedule-templates\" >\u26a1 3 new Schedule templates<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.getmesa.com/blog\/field-notes-vol-7-2025\/#%E2%9A%A1-3-new-Shopify-templates\" >\u26a1 3 new Shopify templates<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.getmesa.com/blog\/field-notes-vol-7-2025\/#%F0%9F%94%89Playlist-LoFi-July-Jams\" >\ud83d\udd09Playlist: LoFi July Jams<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\" id=\"h-new-app-mixpanel\"><span class=\"ez-toc-section\" id=\"%F0%9F%8E%AF-New-app-Mixpanel\"><\/span><strong>\ud83c\udfaf New app: Mixpanel<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>MESA now makes it easy to connect <a href=\"https:\/\/www.getmesa.com\/apps\/mixpanel\/integrate\">Mixpanel<\/a> with your ecommerce tech stack\u2014no coding required. Automatically track customer events, update profiles, and sync insights across your favorite apps like <a href=\"https:\/\/www.getmesa.com\/apps\/shopify\/integrate\">Shopify<\/a>, <a href=\"https:\/\/www.getmesa.com\/apps\/klaviyo\/integrate\">Klaviyo<\/a>, <a href=\"https:\/\/www.getmesa.com\/apps\/helpscout\/integrate\">Help Scout<\/a>, and <a href=\"https:\/\/www.getmesa.com\/apps\/hubspot\/integrate\">HubSpot<\/a>.<\/p>\n\n\n\n<p>Whether measuring retention, identifying top-performing funnels, or personalizing user journeys, MESA empowers you to trigger Mixpanel events from real-time store activity and take action based on analytics\u2014all within automated workflows.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"756\" src=\"https:\/\/www.getmesa.com\/blog\/wp-content\/uploads\/image-243-1024x756.png\" alt=\"Mixpanel actions\" class=\"wp-image-14725\" srcset=\"https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/image-243-1024x756.png 1024w, https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/image-243-300x221.png 300w, https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/image-243-768x567.png 768w, https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/image-243.png 1536w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Try these Mixpanel workflow templates:<\/p>\n\n\n<div class=\"mesa-template-backend frontend-hidden\">\n    <p><strong>MESA Template ID<\/strong><\/p>\n    <p>shopify-refunds-mixpanel-tracking<\/p>\n<\/div>\n\n<div class=\"mesa-template\" data-template=\"shopify-refunds-mixpanel-tracking\"><\/div>\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\t\t<style>.mesa-template-backend {\n    background: rgba(139, 139, 150, 0.1);\n    padding: 22px;\n}\n\n.mesa-template-backend h5,\n.mesa-template-backend p {\n    margin: 0 0 5px;\n}\n\n.mesa-template-backend p {\n    font-size: 16px;\n}\n\n.mesa-template-backend p:last-child {\n    display: inline-block;\n    background: #fff;\n    padding: 5px 10px;\n}\n\n.mesa-template-backend p strong {\n    font-size: 12px;\n}<\/style>\n\t\t\n\n<div class=\"mesa-template-backend frontend-hidden\">\n    <p><strong>MESA Template ID<\/strong><\/p>\n    <p>help-scout-ticket-events-mixpanel<\/p>\n<\/div>\n\n<div class=\"mesa-template\" data-template=\"help-scout-ticket-events-mixpanel\"><\/div>\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"mesa-template-backend frontend-hidden\">\n    <p><strong>MESA Template ID<\/strong><\/p>\n    <p>track-closed-help-scout-tickets-mixpanel-events<\/p>\n<\/div>\n\n<div class=\"mesa-template\" data-template=\"track-closed-help-scout-tickets-mixpanel-events\"><\/div>\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"mesa-template-backend frontend-hidden\">\n    <p><strong>MESA Template ID<\/strong><\/p>\n    <p>create-update-mixpanel-profiles-from-hubspot-contacts<\/p>\n<\/div>\n\n<div class=\"mesa-template\" data-template=\"create-update-mixpanel-profiles-from-hubspot-contacts\"><\/div>\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-platform-improvements\"><span class=\"ez-toc-section\" id=\"%F0%9F%9B%A0%EF%B8%8F-Platform-improvements\"><\/span><strong>\ud83d\udee0\ufe0f Platform improvements<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>Connections<\/strong> (<em>formerly Credentials<\/em>) has a new name that better reflects its role: powering the link between MESA and your apps.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"492\" src=\"https:\/\/www.getmesa.com\/blog\/wp-content\/uploads\/image-244-1024x492.png\" alt=\"Connections (formerly Credentials)\" class=\"wp-image-14727\" srcset=\"https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/image-244-1024x492.png 1024w, https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/image-244-300x144.png 300w, https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/image-244-768x369.png 768w, https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/image-244-1536x737.png 1536w, https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/image-244.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-alpha-channel-opacity has-cyan-bluish-gray-background-color has-background is-style-dots\"\/>\n\n\n\n<p><strong>Cleaner setup experience<\/strong> in the workflow builder. We&#8217;ve merged the Connection and Configure fields sections into a single, streamlined setup section.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"581\" src=\"https:\/\/www.getmesa.com\/blog\/wp-content\/uploads\/image-245-1024x581.png\" alt=\"Cleaner setup experience\" class=\"wp-image-14728\" srcset=\"https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/image-245-1024x581.png 1024w, https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/image-245-300x170.png 300w, https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/image-245-768x436.png 768w, https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/image-245.png 1536w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-alpha-channel-opacity has-cyan-bluish-gray-background-color has-background is-style-dots\"\/>\n\n\n\n<p><strong>Yedric<\/strong>, MESA\u2019s AI assistant, has a sleek new look. He can also enable your saved workflows, add his own skills, and help you debug tasks if you encounter problems.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"495\" src=\"https:\/\/www.getmesa.com\/blog\/wp-content\/uploads\/image-246-1024x495.png\" alt=\"Yedric, MESA\u2019s AI assistant\" class=\"wp-image-14729\" srcset=\"https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/image-246-1024x495.png 1024w, https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/image-246-300x145.png 300w, https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/image-246-768x371.png 768w, https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/image-246.png 1099w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-3-new-mantle-templates\"><span class=\"ez-toc-section\" id=\"%E2%9A%A1-3-new-Mantle-templates\"><\/span><strong>\u26a1 3 new Mantle templates<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n<div class=\"mesa-template-backend frontend-hidden\">\n    <p><strong>MESA Template ID<\/strong><\/p>\n    <p>send-postcard-after-shopify-app-installation<\/p>\n<\/div>\n\n<div class=\"mesa-template\" data-template=\"send-postcard-after-shopify-app-installation\"><\/div>\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"mesa-template-backend frontend-hidden\">\n    <p><strong>MESA Template ID<\/strong><\/p>\n    <p>record-mantle-app-uninstall-google-sheets<\/p>\n<\/div>\n\n<div class=\"mesa-template\" data-template=\"record-mantle-app-uninstall-google-sheets\"><\/div>\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"mesa-template-backend frontend-hidden\">\n    <p><strong>MESA Template ID<\/strong><\/p>\n    <p>create-customer-record-quickbooks-new-plan-subscription<\/p>\n<\/div>\n\n<div class=\"mesa-template\" data-template=\"create-customer-record-quickbooks-new-plan-subscription\"><\/div>\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-3-new-schedule-templates\"><span class=\"ez-toc-section\" id=\"%E2%9A%A1-3-new-Schedule-templates\"><\/span><strong>\u26a1 3 new Schedule templates<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n<div class=\"mesa-template-backend frontend-hidden\">\n    <p><strong>MESA Template ID<\/strong><\/p>\n    <p>scheduled-metafield-date-product-updates<\/p>\n<\/div>\n\n<div class=\"mesa-template\" data-template=\"scheduled-metafield-date-product-updates\"><\/div>\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"mesa-template-backend frontend-hidden\">\n    <p><strong>MESA Template ID<\/strong><\/p>\n    <p>schedule-shopify-product-tagging<\/p>\n<\/div>\n\n<div class=\"mesa-template\" data-template=\"schedule-shopify-product-tagging\"><\/div>\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"mesa-template-backend frontend-hidden\">\n    <p><strong>MESA Template ID<\/strong><\/p>\n    <p>remove-shopify-product-tags-set-date<\/p>\n<\/div>\n\n<div class=\"mesa-template\" data-template=\"remove-shopify-product-tags-set-date\"><\/div>\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-3-new-shopify-templates\"><span class=\"ez-toc-section\" id=\"%E2%9A%A1-3-new-Shopify-templates\"><\/span><strong>\u26a1 3 new Shopify templates<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n<div class=\"mesa-template-backend frontend-hidden\">\n    <p><strong>MESA Template ID<\/strong><\/p>\n    <p>tag-cancel-fraudulent-orders-address-discrepancies<\/p>\n<\/div>\n\n<div class=\"mesa-template\" data-template=\"tag-cancel-fraudulent-orders-address-discrepancies\"><\/div>\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"mesa-template-backend frontend-hidden\">\n    <p><strong>MESA Template ID<\/strong><\/p>\n    <p>shopify-archive-out-of-stock-products<\/p>\n<\/div>\n\n<div class=\"mesa-template\" data-template=\"shopify-archive-out-of-stock-products\"><\/div>\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"mesa-template-backend frontend-hidden\">\n    <p><strong>MESA Template ID<\/strong><\/p>\n    <p>update-shopify-customer-metafield-yotpo-loyalty-points<\/p>\n<\/div>\n\n<div class=\"mesa-template\" data-template=\"update-shopify-customer-metafield-yotpo-loyalty-points\"><\/div>\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-playlist-lofi-july-jams\"><span class=\"ez-toc-section\" id=\"%F0%9F%94%89Playlist-LoFi-July-Jams\"><\/span><strong>\ud83d\udd09Playlist: LoFi July Jams<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>This month features a full-on LoFi jam session to set the vibe and treat your earbuds as the summer gets full swing. Kick up your feet and get listening! <\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-spotify wp-block-embed-spotify wp-embed-aspect-21-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Spotify Embed: ShopPad July &amp;apos;25 Playlist\" style=\"border-radius: 12px\" width=\"100%\" height=\"352\" frameborder=\"0\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\" src=\"https:\/\/open.spotify.com\/embed\/playlist\/5HxazScaycMBMf87KUmJnE?si=lJS1mFEWR3mV4WrT8jwf6A&#038;utm_source=oembed\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<div class=\"card-next-steps\">\n\t<div class=\"card__content\">\n\t\t<h4>What to do next&#8230;<\/h4>\n<p>The fastest way to see automation working in your store is to start with a single workflow.<\/p>\n<ol>\n<li><a href=\"https:\/\/www.getmesa.com\/pricing\"><strong>Try MESA free<\/strong><\/a> \u2014 start a 7-day free trial and get your first workflow running.<\/li>\n<li><a href=\"https:\/\/www.getmesa.com\/templates\"><strong>Browse the template library<\/strong><\/a> \u2014 pre-built workflows for the most common Shopify automation tasks.<\/li>\n<li><a href=\"https:\/\/www.getmesa.com\/yedric\"><strong>Talk to Yedric<\/strong><\/a> \u2014 describe what you want to automate, and let our AI assistant build it for you.<\/li>\n<li><a href=\"https:\/\/www.getmesa.com\/support\"><strong>Get free workflow setup<\/strong><\/a> \u2014 MESA&#8217;s team will build your first workflow at no cost.<\/li>\n<\/ol>\n\t<\/div><!-- \/.card__content -->\n\n\t\n<div class=\"socials card__socials\">\n\t<ul>\n\t\t\t\t\t<li>\n\t\t\t\t<a href=\"https:\/\/twitter.com\/getmesa\" target=\"_blank\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/twitter-icon.svg\" class=\"attachment-small size-small\" alt=\"icon: twitter\" \/>\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\t\t\t<li>\n\t\t\t\t<a href=\"https:\/\/www.youtube.com\/@getmesa\" target=\"_blank\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/youtube-icon.svg\" class=\"attachment-small size-small\" alt=\"icon: youtube\" \/>\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\t\t\t<li>\n\t\t\t\t<a href=\"https:\/\/www.linkedin.com\/company\/9754608\/\" target=\"_blank\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.getmesa.com/blog\/wp-content\/uploads\/linkedin-icon.svg\" class=\"attachment-small size-small\" alt=\"linkedin icon\" \/>\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\t<\/ul>\n<\/div><!-- \/.socials -->\n<\/div><!-- \/.card-next-steps -->\n","protected":false},"excerpt":{"rendered":"<p>\ud83d\udccc \ud83c\udf87 July was all about making automation smoother, smarter, and more powerful. From our brand-new Mixpanel integration and UI&#8230;<\/p>\n","protected":false},"author":2,"featured_media":10051,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[271],"tags":[419,425,244,66],"class_list":["post-14724","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-news","tag-mantle","tag-mixpanel","tag-schedule","tag-shopify"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>July 2025 Updates: Mixpanel Integration, UI Upgrades &amp; more<\/title>\n<meta name=\"description\" content=\"MESA\u2019s July 2025 release: Connect Mixpanel, enjoy smoother workflow setup with UI updates, and explore 9 new templates.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.getmesa.com\/blog\/field-notes-vol-7-2025\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Field Notes Vol. 7-2025\" \/>\n<meta property=\"og:description\" content=\"\ud83d\udccc \ud83c\udf87 July was all about making automation smoother, smarter, and more powerful. From our brand-new Mixpanel integration and UI upgrades that simplify\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.getmesa.com\/blog\/field-notes-vol-7-2025\/\" \/>\n<meta property=\"og:site_name\" content=\"MESA\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/web.facebook.com\/mesabyshoppad\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-06T13:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-23T21:49:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.getmesa.com\/blog\/wp-content\/uploads\/field-notes.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Jen Sparks\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@getmesa\" \/>\n<meta name=\"twitter:site\" 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